Accounting & Marketing

ISSN: 2168-9601

Open Access

Puay Guan Goh

Puay Guan Goh

Puay Guan Goh
Department of decision sciences
National University of Singapore, Singapore


Puay-Guan Goh is Adjunct Associate Professor at the Department of Decision Sciences, National University of Singapore Business School. He also runs a regional Singapore-headquartered shipping and logistics company. Prior to that, he has held various general management positions and was based in Singapore, China and South Korea. He has been involved in strategic planning, supply chain asset investments and M&A due diligence and execution. He was also Adjunct Professor at Inha University College of Business, in South Korea. He is author of “Supply Chain Management: A Concise Guide” (Pearson 2005), article contributor to “Supply Chain Analysis: A Handbook on the Interactions of Information, System and Optimization”, edited by Tang et al (Springer 2007), and case contributor to Pearson Global Editions (2012) of “Operations Management” by Krajewski et al, and “Supply Chain Management: Strategy, Planning and Operations”,by Chopra, Sunil and Peter Meindl. He has a MS in Management Science and Engineering, and BS in Electrical Engineering from Stanford University, and BSc in Economics from the University of London.

Research Interest

Strategy execution, supply chain flexibility and risk management, globalization of Asian companies


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