Masoud Lajevardi, phD
Lecturer, Department of Management and accounting
Islamic Azad University, Semnan, Mahdishahr, Iran., Iran
Dr. Masoud Lajevardi was born in Iran, Semnan city in 1985. He spent undergraduate degree at Faculty of Economic and management in Semnan University and in business management field. Also, He spent his MA degree at Islamic Azad University of Firoozkooh branch and in marketing field. He done his MA thesis with a great degree. now He have graduated in PHD from Islamic azad university of Semnan in marketing management. He have several scientific research papers in the field of marketing. In addition, He have strong skills in statistical analysis using LISREL and SPSS software. Currently he is lecturing at Islamic Azad University and university of applied science and technology. His teaching course is in strategic management, research method, problem solving skills and fundamentals of economic. He is interested in marketing field. He has done several research papers in consumer behavior context, customer satisfaction model, customer value, branding, hospitality, leisure marketing and also research in medical tourism field.
Marketing, Market research, Consumer behavior, Customer satisfaction models, Leisure marketing, Hospitality marketing, Tourism, Medical tourism, Customer value, Branding