Journal of Business & Financial Affairs

Department of Economics, National University of Sciences and Technolog, Islamabad, Pakistan

Publications

• Research Article   
  The Impact of GSCM Practices and Green Innovation on Economic and Environmental Performance: A Case of Manufacturing Sector of Pakistan
  Author(s): Muneeb Siddiqu*
  
  Purpose/Objective: The goal of this analysis is to investigate the position of GSCM activities in environmental and economic performance as well as green innovation, while the effect of green innovation on these two outcomes. Methodology: The study collected data from 142 respondents. The purposive sampling was adopted as the sampling technique. The target population consisted of the professionals from the supply chain industry in Karachi, Pakistan. Findings: Results revealed that the affiliation between GSCM and green innovation and environmental performance is substantial and affirmative. However, green innovation has had a positive impact on environmental efficiency. Moreover, green innovation facilitated the partnership between GSCM and environmental efficiency. Implications: It is re.. Read More»
  DOI: 10.37421/2167-0234.2024.12.447

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