Arts and Social Sciences Journal

ISSN: 2151-6200

Open Access

Tharindu Rathnayake

Department of Management Studies, Faculty of Humanities and Social Sciences, The Open University of Sri Lanka, Sri Lanka

Dr. Tharindu Rathnayake is a lecturer at The Open University of Sri Lanka's Department of Marketing Management. He obtained a B.Sc. in Marketing Management (Special) degree from the University of Sri Jaywardenepura. He is an Associate Member of the Sri Lanka Institute of Marketing (AMSLIM). He is currently reading an MBA in Management at the Colombo University of Sri Lanka. His research interests are Social Media Marketing, Brand Management, Consumer Behavior, Intellectual Property, Social Marketing, and Digital Marketing.

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