International Journal of Economics & Management Sciences

Multiple studies techniques have become researchers` alternatives of technique because of the truth that methodological pluralism gives higher great statistics than a unmarried technique. That stems from a paradigm shift from the usage of mainstream mono techniques, or the subscription to the incompatibility thesis, or the perpetuation of the paradigm wars to the utilisation of a couple of studies views. There is mounting proof that: '...there's no unmarried all-powerful studies technique. All techniques have benefits in addition to boundaries. Not to well-known those boundaries is the crucial flaw of monomethodology'.

E-commerce refers to use of internet for marketable and/ or business deals. These papers concentrate on digitally enabled marketable and/ or business deals. Ecommerce has converted the way business is done in India. The Indian E-commerce request is prognosticated to grow to US$ 200 billion by 2026 from US$38.5 billion during the time 2017. Anticipated growth of the assiduity has been touched off by an increase in internet and smartphone penetration in the recent times.