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Arabian Journal of Business and Management Review

Arabian Journal of Business and Management Review

ISSN: 2223-5833

Open Access

Prof. Dr. Anabel Ternes

Prof. Dr. Anabel Ternes

Prof. Dr. Anabel Ternes
Editor-in-Chief
Professor
SRH Hochschule Berlin, Germany

Biography

Professor. Anabel Ternes is a communication scientist, business economist, educational psychologist and journalist. She has many years of international management experience in marketing, business development and communications, amongst others for Samsonite and Fielmann. Since 1995 she is also working as a moderator, consultant and coach. She is a professor and the Program Director for International Communication Management at SRH Berlin International Management University and Executive Director of the International Institute for Sustainability Management (IISM). Her main research interests is Sustainable Communication, Communication Psychology and Marketing Communication in the fields of Digital Change, Health Management, Branding, Talent Management and Intercultural Management.

Research Interest

Her main research interests is Communication management, Marketing, Sustainable Communication, Communication Psychology and Marketing Communication in the fields of Digital Change, Health Management, Branding, Talent Management and Intercultural Management.

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